THE START OF A NEW ERA FOR ME!

OK - in my previous life I was a bit of a techie but I left all that behind many years ago to concentrate on the love of my life - entertaining people with magic. All this blogging stuff is new to me so my apologies if it seems a bit of a mess for a while.

Things are a little bit quiet at the moment to be honest. Companies tend to plan their promotions well in advance so I'm having to fight my way into the marketing departments. The trouble is that magic is so visual that simply telling somebody what I can do is not enough. I really need to get together with them and show them what I can do. On top of that I have to convince them that spending money on my services will help them to stand out from their competitors. Having to hit somebody that hard in one session is never an easy job.

One former client recently had playing cards printed with his company details on the back. Great move as the cards were in plastic boxes and will last a lot longer then the normal cardboard box. I created a trick using his cards which left everybody open-mouthed when I presented it to them. I even managed to come up with a simple trick that I can teach to his prospective clients at shows so the staff can wander around handing out the cards and telling people to come to the stand to learn a trick.

I still do private parties and restaurant work but the enquiries I'm getting lately are for small parties that are a long way away from where I live. I have to quote a silly price and tell them why in order to keep my name clean.

I've just finished my weekly network meeting and it seems that many other people are in the same boat as me. The legal people and financial companies are up to their eyeballs in work at present but most of the other companies are tightening their belts in case the recession that we keep hearing about becomes a reality. The problem with that is the more we talk about the recession, the more we believe that it is there and the worse it gets. Can somebody please turn down the volume on the gloom and doom merchants?

May the magic be with you.